Without a doubt, LinkedIn is the top networking platform for professionals. It has nearly a billion users globally. According to a report in Forbes Magazine, 90% of recruiters use the platform to find or vet job candidates. So it makes sense to try and find a job on LinkedIn.
But with so many users on the platform, your profile could as well be like a needle in a haystack. Fortunately, standing out and finding jobs on LinkedIn is not so complicated. This article will help you improve your visibility, develop an appealing profile and come up with effective strategies for finding jobs on LinkedIn
Steps on finding a job on LinkedIn
Optimise your profile
The following moves will help optimise your LinkedIn profile:
- Ensure you have a complete profile and a compelling summary
- Use the right keywords for your industry
- Keep your profile active
A complete profile is not just about filling the slots with. Every word in your profile should count. It should improve your visibility and have an impact on a potential employer or recruiter. The profile summary should capture your personality, strengths and achievements in a paragraph and the content in your profile should be keyword optimised.
As an executive, you may not have the expertise or time to review your profile summary or research keywords. Reach out to our LinkedIn and Public Relations service to save time and boost your LinkedIn profile.
Update your skills and objectives
Did you recently complete short course online? Or did you attend a webinar and gained new skills or understanding about a particular issue? Do not delay or neglect to update your LinkedIn profile with new skills. The same applies to your objectives. If you shifted jobs and crafted new professional objectives, remember to update that information on your profile. This guide from LinkedIn support will help you add and remove skills from your profile.
Choose strategies to help find a job on LinkedIn
LinkedIn is essentially a social networking platform. Employers and recruiters often post job openings on the platform. But unless you are connected to a specific employer or recruiter, you will not be aware about the posting and the opportunity will pass you by. One way to find jobs on LinkedIn is by expanding your network. But with over 900 million users, LinkedIn is an ocean and you cannot cover everyone. Fortunately, LinkedIn has various other avenues:
- Use the job search tool – it helps you find jobs in your industry and location and alerts you when there are openings.
- Building your network – an active, ever-expanding network of professionals (regardless of industry) is an asset worthy of investing in.
- Follow companies, especially corporations within your field and your location. Whenever the company posts an update (like a job or new department opening) you will be aware and can apply.
- Leverage LinkedIn groups. Groups can boost your networking opportunities and expand your perspectives. Plus, by participating in group discussions you can showcase your expertise and catch the attention of potential recruiters.
- Reach out to recruiters. Some recruiters on LinkedIn do not hide their identities and occasionally post jobs on their profiles. There is nothing wrong with reaching out to such a recruiter. But before you do, ensure your LinkedIn profile is in top shape. Just reach out to our team and find out about our LinkedIn profile writing package.
Let people know you are available
When looking for a job on LinkedIn, one wants everyone who comes across your profile to be aware. Therefore, it is crucial to let people know about your status conspicuously. Unless you are tied to a current job or contract, you can go all out and tell everyone on LinkedIn that you are available for work by using the open for work feature on LinkedIn.
Showcase your personality
While you are yet to find a job on LinkedIn but have done all your homework on optimising your profile and networking, you can undertake activities that showcase your personality. Post updates regularly, write articles on LinkedIn Pulse and share insightful thoughts with your networks. An active profile is more visible than a dormant one. Besides, it’s a great way to keep yourself on the radar of potential employers.
Be consistent
During the season you are trying to find a job on LinkedIn, you may not struggle to be consistent with the above activities. Do not relent even after landing a dream job. If you are too busy, don’t sever relations with professional CV writing services. Keep them close and delegate the duty of maintaining a pristine LinkedIn profile.
A final word on finding a job on LinkedIn
Although there are more than 15 million job openings posted on LinkedIn daily, finding a job on LinkedIn is not as easy as pie. One must be strategic, persistent and consistent. If you don’t have the expertise or time to sharpen your profile, consider outsourcing to professional CV writing services and make maximum use of the most popular professional networking platform.
